stv has launched its new online classified recruitment service, stvjobs.com. The recruitment site, which is the first phase in the development of stv’s new classified business will be supported by a multi-million pound media campaign including TV, Radio, Cinema, Online, Direct and Outdoor Advertising.
stv’s recruitment service provides the tools for Scottish job seekers to showcase themselves and already hosts thousands of jobs right across Scotland, placing it in a very strong position against s1jobs.com. Developed by our talented team, the site offers outstanding functionality, performance, design and usability to provide job seekers with the best possible user experience.
stv Chief Executive, Rob Woodward added: “We announced to the City last year that we aim to win 3% of the Scottish classified market by the end of 2010 and I’m confident we’ll achieve that goal. Our online classified proposition has the full weight of the stv brand behind it, which will be a key element of its success. stv reaches over four million people in Scotland per month and is Scotland’s most popular peak time station. We will be utilising the full force of our media power and resource base to make stvjobs.com the best recruitment site on the market for both job seekers and recruiters.”
stv will continue to develop and expand its classified business through 2009 and beyond.